Every estimator built in Point Estimation treats as a fixed, unknown constant and asks the data to pin it down as tightly as possible. A portfolio manager updating a return forecast rarely starts from nothing, though — she has a house view, a macro thesis, or last quarter's calibration, and wants that view revised by the new data, not discarded. Bayesian inference formalises exactly this: treat itself as a random variable with a prior distribution encoding what is believed before the data arrive, combine it with the likelihood the data supply, and read off a posterior distribution that is the mathematically correct fusion of the two. This is not a new likelihood — every quantity from Topic 3 (the score, the MLE, the Fisher information) survives unchanged inside a Bayesian calculation — it is a new use of the likelihood, governed by ordinary conditional-probability mechanics already met in Conditional Probability, Total Probability, and Bayes' Rule and its continuous extension, The Continuous Bayes' Rule.
This note states Bayes' theorem for a parameter, works the Poisson-Gamma updating example in full , distinguishes proper from improper priors, reads the prior as a regulariser on the likelihood, and closes with a Normal-Normal worked example that is exactly the calculation behind updating a return forecast with a prior view.
Learning objectives. By the end of this note you should be able to:
- state Bayes' theorem for a parameter and derive it from the joint density of ;
- distinguish the prior, the likelihood, the marginal (evidence), and the posterior, and identify each in a worked calculation;
- classify a prior as proper or improper, and check whether an improper prior still yields a proper posterior;
- explain, at a formula level, why the log-posterior mode is a penalised log-likelihood, and name the regulariser two standard priors induce;
- carry a Normal prior through a Normal likelihood update by hand, and read the resulting posterior mean as a precision-weighted average.
In this lesson
- Bayes' theorem for a parameter
- Worked example: updating a Poisson rate with a Gamma prior
- Proper and improper priors
- The prior as a regulariser
- Finance reading: updating a return forecast with a prior view
Before you start
- Parametric Statistical Models and the Likelihood
- The Continuous Bayes' Rule
- Conditional Probability, Total Probability, and Bayes' Rule
The full lesson, with worked examples and exercise solutions, is for members.
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